I’ve been working in SEO for eight years, but my journey started in primary school teaching. My background in psychology, with a specialism in neuropsychology, gives me a unique perspective on understanding how people think and behave online. This insight helps me craft SEO strategies that connect users with the information they need most.
I’m driven by the opportunity to ensure people can access accurate and trustworthy health information. In a world filled with misinformation, it’s rewarding to know that my work helps users find credible answers to their healthcare questions.
My psychology background allows me to understand user behaviour, ensuring our SEO strategies address the real questions and concerns people have about their health. By focusing on accessibility and usability, I help break down barriers so individuals can easily find reliable, accurate healthcare information online.
Life outside of work is all about family—I live in Howden, East Riding of Yorkshire, with my five children. I’m a lifelong Fulham FC fan and love both video and board games. Fun fact: during my university years, I had the opportunity to hold a human brain—it was surprisingly heavier than I expected!