Copywriter
Verity Gowans
I’m a Copywriter at Medico Digital, dedicated to eradicating misinformation in healthcare and creating SEO-led content that is accessible, useful, and impactful. With a varied background in content creation, I specialise in writing clear and approachable content that helps connect people with the trusted healthcare information they need.
A memorable experience
I believe a lot of the work I do has a meaningful impact, but I think the content I create about children’s conditions and treatments stands out the most. Concerned parents searching for support or advice often need clear, concise information to help put their minds at ease. Knowing my work can provide that comfort is incredibly rewarding
How my expertise helps make a difference
With a start in lifestyle and entertainment copywriting, I’ve developed a knack for creating content that is approachable and reader-friendly while maintaining the level of detail healthcare topics demand. This balance ensures that even complex information is accessible to the people who need it most, breaking down barriers to understanding healthcare.
What inspires me about healthcare
I find inspiration in nearly everything we create for our clients because healthcare as a whole is incredibly motivating. Knowing that the content I write can directly impact someone’s life—whether it’s easing their worries or helping them find the treatment they need—drives me every day.
Outside of work
Outside of work, I enjoy taking my pugzu (pug and shih tzu mix), Bedwyn, for walks and getting tattooed by my girlfriend. Most of my free time is spent reading (a lot), but I also love cosy games on my Nintendo Switch and occasionally indulge in cross-stitch. As a child, I dreamed of being Indiana Jones, though my first creative venture was a (terrible) poem published when I was 10!
